Live Young.

Evian Ad

Evian has a new campaign for their water bottles...live young. I think this is a great concept and helps promote a healthy life style. Drinking pure, water and keeping your body healthy is important. Older people always talking about how they wish they would have been healthier in their 20s, or they want their old body back...this is what Evian is referring too when saying "live young" in my opinion. They play off that idea well by using an actual baby as the key part of the ad.


This is a very fun and goofy way to promote a product. Having something entertaining like this will leave customers with a positive image of Evian in their heads. Great idea!