Easter is hopping around the corner and I am very excited! It is one of my favorite holidays since I get to spend lots of quality time with my family and celebrate my faith.
Since there are no countdowns to Easter (like other big holidays such as Christmas) I always forget it is coming. It is a good advertising strategy to prepare Easter commercials weeks in advance to remind all the Easter is coming. And the candy.
Rice Crispies has recently launched a commercial getting its audience excited for the holiday. The commercial shows a mother and her children baking Rice Crispie Easter eggs together. They all appear very happy.
The main target are mother's since they are most commonly known as the bakers. Also, they are ones to bake with the children and think of cute, little desert ideas. The commercial is shown in all black and white, except the product. This allows all the attention to be focused on the Rice Crispies rather than the subjects, very clever!
I think this commercial will get creative idea's into children and their mother's minds. It makes me want to go out and get ready for Easter making fun little treats. I am glad T.V is getting ready for the holiday!
Also, the website provides many other creative ideas to use with Rice Crispies on Easter. This is a great idea to promote the product. I will definitely be giving the tasty treats a try.
Web Site of Ideas
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